Soaking the seeds is a crucial step if your seeds will germinate properly and stay clear of any diseases. You MUST not mix the bleach with the hydrogen peroxide as this results in a chemical reaction. 3% peroxide for 24 hours is just fine. This is also a good time to perform the water float test. Remove all seeds that float as they might not be viable.
As soon as the rose seeds have been removed from the rose hips, rinse the seeds in a solution of purified water (any bottled water will do) with 5% bleach. This would be about two teaspoons of bleach per cup of water. Rinse the rose seeds with plain bottled water in a strainer, then soak the seeds in straight 3% peroxide for 24 hours. CAUTION: Do not mix bleach with peroxide because there could be a chemical reaction.   

Label the canisters with the name of the pollen parent. Do not put a lid on the canister so they will dry out and not get moldy. After a few hours (on some rose varieties), or the next day (on other varieties), the pollen sacs will burst open, thereby releasing the pollen. Sometimes you will need to shake the canister so that the rose pollen will release from the pollen sacs. The black film canisters make it easy for you to see the pollen, which looks like a fine yellow powder. The pollen will stay fresh for about two weeks.   

Plant the seeds. Some store-bought seeds can be planted immediately. If you germinated your own seeds as described above, plant them as soon as they begin to sprout. Plant with the sprout pointed downward, as this is the root. Lightly cover them with soil, about 1/4 inch (6 mm) deep. Space seeds at least 2 inches (5 cm) apart to minimize competition.[5]
Hybrid teas and floribundas usually grow no more than 2 to 3 feet high. Their form is coarse, and hardly very appealing, but they do have the ability to produce an abundance of flowers throughout the growing season. The hybrid tea has large, single blooms on long, stiff stems, whereas the floribunda has slightly smaller clusters of blooms on stems that are not as stiff.
as mentioned when I replied to Mick, the powder with be a fungicide as we’re trying to help prevent dampening off – although careful watering is always the best solution to this problem. The hydrogen peroxide mentioned in the blog will be the same as the hair bleach and is just an extra precaution taken by the author to sterilise her seeds. Using normal bleach in tiny quantities is usual practice in preventing harmful bacteria in seed processes, especially if they are prone to disease in the first place.
There will be disappointments along the way, when many rose seeds fail to germinate, or perhaps they do germinate, only to die several weeks later from damp-off disease. Sometimes a rose seedling will turn out to be as ugly as sin, or very sickly, and you will reluctantly have to throw it away. Other times they will be just ho-hum, or look too much like its parent, and therefore have no value. But, just when you don't expect it, you might discover that one of your rose seedlings turns out to be very special.