Remember that light changes as the angle of the sun shifts throughout the season. If you live in the upper half of the U.S., choose a site that will offer full sun year-round. The more sun you have, the more flowers your plants will produce. In the lower half of the U.S., choose spots with a little bit of afternoon shade. This protects blossoms from the scorching sun and helps your flowers last longer.
Pruning: Dead, weak and sickly stems can lead to disease problems. Pruning these away will increase air circulation to the center of the plant and minimize fungus problems. Pruning also stimulates new growth, and allows you to shape the plant in a pleasing manner. Spent flowers should be removed during the growing season to encourage reblooming. Use a scissor-action pruner for the cleanest cuts.
Everybody has a story to tell of how their grandma would stick a piece of rose stem into the ground and then place a Mason Jar over the stem to make it grow. There are tales of how the early American settlers of the 1800's traveled to the far reaches of the wild west in covered wagons, with grandma bringing along "starts" of her favorite roses from back home. Perhaps the treasures of these "monsters on wooden wheels" were raided, and they discovered the Yellow Rose of Texas hiding under the bonnets of the women. Or maybe the settlers used their precious "starts" to barter for provisions along the endless dusty trails.
Fertilizer: Roses are heavy feeders, and will benefit from a steady supply of nitrogen, phosphorus and potassium. You can provide these nutrients with either liquid or granular fertilizers, at a ratio of approximately 5-8-5. In most cases, regular applications of compost, rotted manure, fish emulsion and seaweed extracts will provide roses with all the nutrients they need. These organic amendments also help to moderate pH imbalances and stimulate beneficial soil life. Other organic amendments favored by rose growers include greensand, black rock phosphate and alfalfa meal.