Soaking the seeds is a crucial step if your seeds will germinate properly and stay clear of any diseases. You MUST not mix the bleach with the hydrogen peroxide as this results in a chemical reaction. 3% peroxide for 24 hours is just fine. This is also a good time to perform the water float test. Remove all seeds that float as they might not be viable.
Plant the seeds. Some store-bought seeds can be planted immediately. If you germinated your own seeds as described above, plant them as soon as they begin to sprout. Plant with the sprout pointed downward, as this is the root. Lightly cover them with soil, about 1/4 inch (6 mm) deep. Space seeds at least 2 inches (5 cm) apart to minimize competition.
I bought hybrid tea roses last year. Not long after the first blooms, we moved one because it was interfering with the sprinkler system. It looked unhappy at first, but continued to bloom throughout the season. This year, it does not have so much as one leaf, no new foliage whatsoever, however, there is still green inside the stem towards the base of the cane. Is it done for, or is there a chance it will come back in it's second rear?
There will be disappointments along the way, when many rose seeds fail to germinate, or perhaps they do germinate, only to die several weeks later from damp-off disease. Sometimes a rose seedling will turn out to be as ugly as sin, or very sickly, and you will reluctantly have to throw it away. Other times they will be just ho-hum, or look too much like its parent, and therefore have no value. But, just when you don't expect it, you might discover that one of your rose seedlings turns out to be very special.