The easiest way to begin experimenting with rose hybridizing, especially for the beginner, is to simply let some of your roses self-pollinate themselves, so they will "go to seed" and set hips. I have found that Playboy, Hurdy Gurdy, Peggy T and Fairhope are some of the easiest roses to set hips, and there are many others. Let the rose hips stay on the rose bushes at least four months before harvesting.
The rose seeds can be planted right away if you have harvested them as late as November, December or January (in Southern California) or early spring after danger of frosts in your area. Place the rose seeds about one-half inch deep in a very light mixture of 50% sterile potting soil and 50% vermiculite. Some rose hybridizers use Sunshine Mix #4. You can use small pots or shallow trays to plant your seeds, whatever works for the space you have, as long as they have good drainage. Nursery flats work well for this. Lightly dust the rose seeds with RooTone or Captan before covering with soil. And then dust the top of the soil again, which will hopefully help to prevent damp-off (a disease which kills young rose seedlings). Amateur rose hybridizers concerned with toxic chemicals may want to periodically spray the seed tray with diluted peroxide and water instead of the more toxic Captan.
Grow your roses indoors, alternatively. You can also raise roses in a greenhouse. You’ll need containers that are at least 9 inches (22.9 cm) wide. Spread 1 to 2 inches (2.5 to 5.1 cm) of small pebbles at the bottom of each pot to ensure good drainage and fill each with halfway with well-draining soil. Plant the roses just beyond the graft point and then water well.
As soon as the rose seeds have been removed from the rose hips, rinse the seeds in a solution of purified water (any bottled water will do) with 5% bleach. This would be about two teaspoons of bleach per cup of water. Rinse the rose seeds with plain bottled water in a strainer, then soak the seeds in straight 3% peroxide for 24 hours. CAUTION: Do not mix bleach with peroxide because there could be a chemical reaction.
Be aware of your variety’s needs. Rose care will depend a lot on the variety you’re raising. Some roses like William Baffin and Lady Hillingdon climbing roses are more drought tolerant, for example, while others need more water. Some varieties can withstand less sunlight than others. Rose varieties should also be pruned differently depending on the variety and your climate area.
Allow rose hips to develop by leaving dead flowers on the plant. The flowers are typically pollinated by insects, or pollinate themselves in some varieties, so there is no need to pollinate by hand unless you are breeding specific plants together. Leave the flowers on the rose plant without cutting them. After they wither, small fruits known as rose hips will develop in their place.
Fertilize the roses. After they are established, roses should be fertilized a few times per growing season. Use fertilizer (either liquid or granule) in early spring, when you see the first few leaves sprout. Use it again after the first bloom, and again if there's another bloom. Stop fertilizing the roses at the end of the summer, just before Labor Day.
There will be disappointments along the way, when many rose seeds fail to germinate, or perhaps they do germinate, only to die several weeks later from damp-off disease. Sometimes a rose seedling will turn out to be as ugly as sin, or very sickly, and you will reluctantly have to throw it away. Other times they will be just ho-hum, or look too much like its parent, and therefore have no value. But, just when you don't expect it, you might discover that one of your rose seedlings turns out to be very special.